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<title>Concept | orp TOKYO official site</title>
<meta name="Description" content="This page has been written about the Concept. For more beautiful, gentle skin... Luminous skin that becomes a symbol of radiance. orp TOKYO fromTOKYO." />
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<h2><img src="../img/concept/index_h01.gif" alt="Concept" width="129" height="45" /></h2>

<p id="conceptNav"><img src="../img/concept/index_il01.jpg" alt="Cleansing to achieve skin perfection" width="892" height="533" border="0" usemap="#Map" /></p>
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<area shape="rect" coords="167,359,357,387" href="#anc01" alt="6 additive-free ingredients" />
<area shape="rect" coords="370,359,532,386" href="#anc02" alt="ORP water" />
<area shape="rect" coords="544,359,735,386" href="#anc03" alt="plant-derived ingredients" />
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<h3 id="anc01"><img src="../img/concept/index_h02.gif" alt="6 additive-free ingredients" width="605" height="86" /></h3>
<p>Our skin is naturally resilient.  It is capable of healing itself and pursuing beauty.  We provide and assist skin the nourishment it only needs.  Nothing more, nothing less.  We have been developing safe, high-quality products with a 'non-additive' mindset.<br />
Orp TOKYO products do not contain these 6 ingredients: synthetic surfactant, coloring, paraben, genetically modified ingredients, mineral oil and alcohol. Ideal for all skin types and long-term use.</p>
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<h3 id="anc02"><img src="../img/concept/index_h03.gif" alt="ORP water" width="891" height="91" /></h3>
<p>ORP water has been patented in Japan, Korea and the US. It is a special ionised water, from which the impurities have been removed via electrolysis.<br />
It is used in the fields of dermatology, ophthalmology and dentistry and is also used to clean and sterilise medical equipment during surgery.<br />
We, orpTOKYO, believe that sterilisation, moisturizing and protein degradation can all be essentially applied to skincare products.</p>

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<dt><img src="../img/concept/index_tx01.gif" alt="Acidic ORP water" width="106" height="13" /></dt>
<dd><p>Results from a test performed on cut flowers showed that the flower placed in ORP water retained moisture and lasted considerably longer than the flower placed in distilled water.</p></dd>
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<dt><img src="../img/concept/index_tx02.gif" alt="Alkaline ORP water" width="116" height="13" /></dt>
<dd><p>The left photo shows both ORP water and distilled water with added oil. The distilled water is completely separated from the oil, however, the alkaline water is emulsified in the oil. Make up is primarily made with oil. This alkaline water makes cleansing possible without using the power of synthetic surfactant.</p></dd>
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<h3 id="anc03"><img src="../img/concept/index_h04.gif" alt="Composed of extremely safe plant derived ingredients" width="891" height="91" /></h3>

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<p>Orp TOKYO specializes in products made of water and safe plant derived ingredients.  We make effort to establish beneficial ingredients strenuously gentle to skin.</p>
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